Start with Empathy
I pick one specific person, real or a research-based persona, and design for their worst day with the product.
See it in: Bumble Accessibility Redesign, Designing Inclusive Play for Kids, Cuidance
Hi, I'm Alyssa
UX Researcher + Designer
I want my work to help people. People can't always say what they need, so I listen closely and watch what they do, then design around it. That part of the work gives me energy and joy.
Looking for UX, product design, and brand design roles. Irvine, California.
How I Work
Four habits, and the work that shows each one.
Design for Everyone
I check accessibility early, and I've learned it has to come even earlier.
See it in: Bumble Accessibility Redesign, Cuidance
Tell the Story
My film degree taught me that structure decides what an audience feels.
See it in: A24 x Warner Bros. Discovery
Work Better Together
Two points of view usually beat one, as long as everyone can disagree out loud.
See it in: Cuidance, Designing Inclusive Play for Kids, Bumble Accessibility Redesign
What I Bring
- Research interviews, surveys and audits
- Accessibility WCAG audits, severity ratings and accessible PDFs
- Prototype Reviews error, loading and empty screens added to Cuidance
- Brand Systems a 44-page guidelines set for A24
- Design Systems one email system for 168+ staff
- Process Design workflows people can actually follow
Case Studies
Three studies in research, accessibility, and product design. Each one says what we found, what we decided, and what we haven't tested yet.
Featured. Accessibility Audit and Redesign
Bumble Accessibility Redesign
Lead UX researcher and designer, team of four
Bumble's 24-hour match timer gives users one day to start a conversation, with no free way to extend it. For autistic users who need time to process, that's a real barrier.
Finding: Our audit rated the timer one of five major barriers (WCAG 2.2.1, Timing Adjustable). We redesigned notifications and settings around Daily Buzz, one predictable daily check-in.
Read the Bumble Accessibility Redesign case studyMore Case Studies
Beauty and Wellness App (In Progress)
Cuidance
Researcher and designer, with Esme B.
Beauty and wellness advice is scattered across TikTok, YouTube, Google and retail sites, and nothing tells you whether it fits your skin, hair or experience level before you try it.
Decision: Research showed people guess whether advice fits them, so a 'Not sure' answer became a Must Have in the quiz.
Read the Cuidance case studyPrimary Research Study
Designing Inclusive Play for Kids
Lead researcher, team of three
Toy companies say they want more inclusive products, but few can say what families actually want children to see in their play.
Finding: Respondents often chose favorite characters for bravery and humor, even when the characters didn't look like them.
Read the Designing Inclusive Play for Kids case studyMore Work
- A24 x Warner Bros. DiscoveryBrand Strategy and Systems (Hypothetical). The brand only survives an acquisition if the system protects its independence first.
- FrolicUX Immersion Project (2024). Flo hides most features behind a paywall. In a small survey, 11 of 12 people said ease of use is very important.
- Admin Request HubProfessional work at Ramboll (2026). A SharePoint request hub that shows the whole admin team who has what.
- Monthly Team NewsletterProfessional work at Ramboll (2025 to now). A monthly newsletter for 168+ staff that people asked to bring back.
- Accessible Reports at RambollProfessional work at Ramboll. More than 100 report tables tagged for PDF/UA and WCAG, plus the guide my team uses.
Contact
I'm looking for UX, product design, and brand design roles, and I'm always happy to talk about a role, a project, or design in general.